Thursday, November 21, 2013
Friday, November 15, 2013
http://instagram.com/mr_camron & Stay tune for more from Lu Hefner as more develops!!
Thursday, November 14, 2013
You Can Build A Shaq Out Of Bricks In This City To House All Of The Young Kids Future With Education
As you may or may not know Lu Hefner & Shaquille O'Neil are no stranger to each other. As many might remember or not these two have been in business with each other not just as business but more like family. They had first linked up back in October 2011 at the Original Soupman store located on 55th and 8th ave in New York City where both became endorsed by the company, so i guess you can say there always at the same place at the same time. In recent news these two happened to link up for a second time but now for a more positive cause the kids. Lu Hefner came to the scene to show support for Shaq where he gave props to his hometown of Newark, N.J., in his latest Reebok commercial. The clip mainly focuses on the NBA center with shots of him visiting his old school in Brick City. Redman also makes an appearance later on and plays referee as Shaq plays a game of hoops with a group of students. Hefner came to show his support for Newark along side Jamal Hall (Dynomyte Films) & Principal Mills high school principal of Malcolm X Shabazz High School where it just so happens a mural of of Shaq's likeness is painted on one of the side walls of the high school. The mural stands tall maybe about 20 feet high or more, this masterpiece was painted by Mark Paul Deren more commonly known as MADSTEEZ, an artist and designer based in California. His visual style has attracted clients such as Nike, Inc., Target Corporation, Red Bull, Boost Mobile, Honda, Boosted, Volkswagen, MCA Records, Interscope Records, Stüssy, Evisu, Ben Sherman, Capita Snowboards, Armada Skis, Rusty, Salomon, Lemonade Magazine, Wallin Surfboards, ActivEmpire, ActionSports Group, So Sweet Records, 411VM, Palace 5ive, and Bl!SSS Magazine.As an artist, he has held solo exhibitions in New York City, Los Angeles, and Tokyo. He has had group showings in London, Germany, Seattle, Portland, Vancouver, Calgary and Art Basel, Miami. The Commercial was shot and directed by Dre Films of Rick Ross's Maybach Music Group so it definitely was a movie in the making. The students of the high school were also given Shaq's newest colorway Shaq Attaq Reebok sneakers “Brick City” which is set to release the 26th of this month. “New Jeru stand up,” Shaq boldy states. The baller show solidarity and sheer love for the city that raised them while being surrounding by cheering kids. Hefner shares a great relationship with Shaq and family who were also here at this shoot and keeps contact with them on a regular basis to talk business and just catchup so you never know whats next for the two. Lu Hefner is always a face to remember because he is always at the scene weather its a movie or commercial he looks to make HISTORY. Check out the photos and commercial below and most importantly Stay tune For more!!
Sunday, October 20, 2013
Saturday, October 19, 2013
We all have seen the name “Vevo” on every big named music video, but what actually is “vevo”? Vevo is actually the world’s leading all-premium music video and entertainment platform! As of the 17th of October, Hit City’s very own Lu Hefner is an official member of the Vevo family. We all have seen Vevo on music videos by big named artist’ such as Lil Wayne, Drake, Kendrick Lamar, and now it’s time to add the name Lu Hefner to that list. VEVO features the most extensive catalog of premium music content found anywhere on the web thanks to deals with such leading music companies as Universal Music Group, Sony Music Entertainment, EMI Music, ABKCO, Beggars Group, Big Machine Records, CBS Interactive Music Group, Concord Music Group, Hollywood Records, Lyric Street Records, Razor & Tie Entertainment, Ultra Records, Walt Disney Records, Wind-up Records, Caroline Distribution, Entertainment One Distribution, Empire Distribution, IN grooves Fontana, IODA, RED, SAAVN and The Orchard, among many others, now including Hit City Records. The hit city captain as some say has come a very long way since the release of his first music video “Uh Huh Yeah” that was released back in ’05. Now in year 2013, you can find music videos such as the hit singles “Braggin’”, and “If I Had” all under his new channel created by Vevo. His highly anticipated album “Your Girlfriends Favorite Rapper, She Don’t Need No one Else” is set to drop at a date soon to be announced. You can check out all recent releases from Lu Hefner on Luhefner.blogspot.com or under the YouTube name, Lu Hefner. Check out his new VEVO channel here http://www.youtube.com/LuHefnerOfficialVEVO or http://www.vevo.com/watch/lu-hefner/braggin/QMGR31302058